Thinking Outside the Box is Not Everyone’s Cup of Tea

Not My Cup of Tea

This week and last I attended two aviation financing conferences by Airfinance Journal, one in Japan, one in Latin America. Then I read an article by National Geographic, demanding that travel should be considered an essential human activity. But that is something I find so very often. Thinking Outside the Box and understanding psychologically different mindsets is Not Everyone’s Cup of Tea.

Airfinance Journal Virtual Events

Airfinance Journal Virtual EventsI am sure you remember my recent blog about why I consider Virtual Conferences a Barrel Burst.

Whereas a conference for me is a place we do networking, for which I am immensely grateful for Airfinance Journal (AFJ) to allow me attending the event. I sure couldn’t have afforded travel to Japan and Latin America. And thanks to their added focus on networking, it turned out some very promising new contacts to discuss KOLIBRI.aero with.

Let us have a look at the Latin America event which ended yesterday.

The Great Pretender

The Great PretenderWhereas AFJ added a virtual networking lounge, there were the same, I’d say ten, people in there, only once the (too small) window showing the delegates forced me to scroll with more than four delegates in the networking lounge.

Saving the delegate list and not counting the dupes I came up with 720 delegates. An awesome conference. 42 of which “filled out” their profile. Only. The others failed to use a free way to promote who they are and what they, respectively their companies do.

I happen to believe from what I have seen that most of the delegates of the online conference were obviously pretenders, signing up, but not showing up. Not even taking the time to log in and fill out their profile. Do they know there are such?

Virtual Networking

Airfinance Journal 2020 Latin America Dedicated NetworkingThen there was a “dedicated networking”, where more than 50 registered for (I think the host said 64). We were seven (plus AFJ moderator, plus one totally unresponsive), so roughly 9 out of 10 having registered for it did not show up. For some reason, being in aviation so long, “no shows” is something I consider exceptionally rude. Not just careless, but outright rude. Because there are people, taking the effort to organize something good and then people simply don’t show? It is extremely frustrating for whoever works this out to provide you a service!

For the few being there, I believe it was better than if it would have been crowded. I just hope I didn’t talk too much!

Overall, it just confirms my assumption that less than 10% of the registered delegates showed up at all. Of which again, how many have been speakers? 21?

Not My Cup of Tea?

Not My Cup of TeaAgain, these two events showed that there are different mindsets at play and it should be worthwhile to understand the motivation behind it.

I’ve seen that before, 20-odd years ago, when I organized the Airline Industry Stammtisch in Frankfurt. Many sign up for the event, to show their bosses, never intending to go there and spend their “valuable” time off elsewhere. Others, like me at AFJ do see the opportunity and value in networking.

Empty CabinA very good and valuable event, especially in Corona times. But it seems, at least from the outside, that most of the “delegates” were pretenders and never showed up on the website, never “participated”. Those people missed out on supporting a good event and torpedoed a valuable effort. From my side, I can only thank AFJ. The next step to improve the events in my opinion will be to automatically add the delegates to the networking lounge to enable messaging. Let them “opt-out”… There’s no e-Mail or other personal information shared, beyond the attendee list that delegates have access to anyway.

And they might want to promote to the delegates to fill out their profile… That’s free marketing and free networking!

Learning Curve?

Airfinance Journal 2020 China virtual eventThe next event coming up in two weeks as Airfinance Journal China, then followed by Asia Pacific. Hopefully the “delegates” are motivated to not only register to show-off to their bosses, but to really attend? And use the networking opportunities AFJ provides?

Because else, such virtual conferences turn to be a barrel burst. And that would not value AFJ but do them a big disservice! Did I mention? Aside failing on your job (or why would you sign up?), it backfires; no-one really likes “Dateileichen” (file corpses).


Of Nestlings and Birds of Passage

National Geographic: Why travel should be considered an essential human activity
Source and Copyright: National Geographic

Then there was that article on National Geographic: Why Travel Should Be Considered an Essential Human Activity

Which is another example of people focusing on their own life style, ignorant to others’ needs, motivation, life style. As I commented right away on LinkedIn:

A dozen years ago, I spoke with a friend/student, trying to convince her to join the aviation industry. There’s three types of people.

  • Nestlings, staying all their life in one place, except for the one or other vacation. A flight of more than two hours takes them to the unknown they fear.
  • Precocials, leaving home to move elsewhere and get settled. They travel for vacation and VFR.
  • Birds of Passage. They go, where live takes them, are open to the new and for them travel is a reward and each destination an adventure they embrace.

If you talk to nestlings, they will oppose your notion that travel would be “essential”. At the same time, they tend to be nationalistic and protective about their local environment. And the first to shut-down borders and travel. It’s those, “thinking different” being “in power” we have to catch and convince. To do that, we must understand their different “gut feeling”.

That said, if you talk crisis these days, it showed (most of) us, what privilege it is to be able to travel. And how quickly such privileges can be taken from us by forces beyond our control. And the lousy standing of travel lobbyists and lobbies with the decision makers.

A Lesson for the Crisis

Crowded Aircraft Aisle during BoardingConvincing the People to Fly Again

In all the discussions, it seems to be common opinion that we must regain the travelers’ faith to fly again. Given the (painfully) slowly sinking-in fact that we never might have “the” super vaccine, we better adjust our communications. We must understand that there are us “birds of passage”, looking forward to new experiences and adventures, but also the ones that are afraid of the new, the conservatives, the nestlings. And some of them being politicos, in my humble experience a lot of them narrow-minded, cover-your-ass-types that do not make a move unless they have to. As seen at the beginning of the crisis. Then they overreact out of fear, understanding they made a mistake, trying to cover up hysterically to distract from the mistake. Or like Trump now was caught in the act, lying to the U.S. people to “not spread panic”. Whereas a healthy panic is good! It keeps us alert. And then we must adapt. It’s called evolution. But that’s something many people are mortally afraid of.

Think Outside the Box

Blame GameThere are a lot of posts and speakers emphasizing that we must adapt to the crisis, think outside the box, then in the next minute turning back on why them keeping the status quo and doing as they always did would be the right thing. As they obviously fail to understand the thinking of their customers, shutting down the crisis, falling back to “safe thinking”. Just as most investors do.

As painful as it was, in fact it was truly funny. A speaker at Airfinance Journal Japan, an aircraft lessor, emphasized the time being right for new airlines. When I approached him, he retreated to the fact that they never lease to start-ups and would never invest in a start-up airline. Oh yes: Cognitive Dissonance at it’s best, right? This is a quite common stance when we talk to “aviation investors”, failing to understand that “aircraft investor” is not “aviation”, but just one piece of the puzzle. We represent an opportunity to place 200 aircraft in 10 years. Which is big business. Once we get the launch funding secured.

Me too … Or doing things different?

A320 B737 Whats Your USPWhile many still focusing “blindly” on “Airbus/Boeing” aircraft investments, they lost and loose money. It’s been a shark pond before the crisis, now that bubble imploded. At Airfinance Journal Latin America event, the best speaker was Walter Valarezo of DAE (Dubai Aerospace Capital), outlining the “abnormal normal” in the market pre-crisis. Now most investors curl up into a ball falling back to “old habits”.

USP is about “unique”. You don’t have a USP if you only copy what the others did. And stick to your modus operandi.

Fortunately there are some – very few but some – who do understand the opportunity, the need to think outside the box. Those are the ones we talk with. Will they help us launch the Kolibris? I guess they will. Let’s see how quickly we can convince them and their PTBs that change is good and our business plans are safe and sound. And benefits a great deal from this crisis.

Food for Thought
Comments welcome!

Kolibri @ Prestel&Partner Zurich December 2020

0 - click to show Jürgen you liked the post

Recommended Reading

“For those who agree or disagree, it is the exchange of ideas that broadens all of our knowledge” [Richard Eastman]

These weeks I have been asked many times about which “older” articles from the blog are the most famous and/or useful ones, which I recommend for reading “first”? So let’s have a look at the archive. Which depends a bit on the topic…

Static Pages

Like the Archive, the “static pages” are classics. I do quote a lot what you find in the Quotes Page. And also from Lazarus Long, a character by famous author Robert A. Heinlein.

Following previous publications of the annually updated graph, I gave the map overlaying the German purchasing power map with the German airports it’s own page. I use that graph frequently to visualize the impact of airports to regional commerce.

If you’re in “online” marketing, I’ve paid a fortune to get myself up-to-speed on “online marketing” and the buzzwords SEO, SEM, SEA., unhyping them.

Social Media College, 3 courses, 100% each

The other static pages are compiled from blog-series, the one being personal with my friend Saphire on philosophical issues, we called SapPhilosophy. The other being the posts during the start and first peak of the Corona pandemic. I keep this, as I happen to refer to this, both as a proof of early sound assessments, but also of mistaken interpretation of the developments.

The First Post

Shift Happens YouTube screenshotTaken over from the predecessor of this blog, I’ve used the first-ever post in honor of one of the best YouTube-videos of all times: Shift Happens (Narrated) is based on a presentation Karl Fisch, a U.S. teacher gave to parents to emphasize the impact of the world wide web and digital world to global change and to the future of his students. While there were others that copied the idea years after, trying to update it, nothing I’ve seen so far matches the original. Still having it’s justification and value.

Frequently Referenced and Visited Posts

There are some posts, I keep very frequently referring to, they are also the most visited posts.

Corona – the New Measles? Or more like the Flu? Recently virologists question that there will ever be a super-vaccine and that the antibodies disappear within three to four months after the infection. And previously infected people reinfect on minor variants of the “Coronavirus”. So there is not “the” Coronavirus… And we know SARS since 2003 – Corona being a variant of a virus we know for many years?

Meteor kills DinosaursEvolution … or why should we save the Dinosaurs? Why should we bail-out the large players that show neither interest in sustainable aviation (beyond greenwashing), nor social responsibility? Lufthansa Group received € 9 billion bail-out by the German government, more by Swiss and Austrian government. Germany has a short work system that allows them to register and send their staff home at 70% pay until business recovers. That was just extended from one to two years. Nevertheless, instantly after they got the bail-out confirmed, they announced to fire 11,000 of their staff. Sure not on the senior management levels. Socially responsible? Or abusing “shareholder value” for “maximizing profits”?
Developing Kolibri.aero we learned that the development of sustainability and social responsibility done right will contribute to the profits.

December 2019

In December, I published two of my better articles it seems:

Why Do Airlines Keep Failingairline money burn was based on my experiencing working on the due diligence of airline startups. The reasons why I call all the cheap “virtual airlines” one-day-flies. They fly one summer, maybe two. Then “winter” hits so surprisingly and they go bust. Or they have high cost but sell cheap. The failure to understand their cost and optimistically compete with the mega-carriers, both classic and low-cost, with a far lower cost base…? Or when an airline CEO on the question “What’s your USP” tells me “We’re local”. While they compete with three low-cost mega-carriers at their home-base?

And The Financial Impact of Air Travel was based on a presentation by Ged Brown of LowSeasonTraveller on why airports need to focus on incoming traffic. Their job is to bring money and value to the region. Holiday flights leak money to the destinations. While they have some value, they can’t, they must not be used to justify the airport operations.

2017 … 2016

I think this time we got the numbers right ... we just don't know which ones to use.On The Bias of Route Viability Analyses, I expressed the shortcoming of most of those fancy “route viability analyses”, being data-driven, based on existing statistical data. But failing miserably when looking at routes that have not been served before. On regional routes. Recently (2020), I registered for a webinar by famous ASM, about their catchment area analyses on route-level. Kicked-out on last minute confirms to me, that they work on more biased data without sound source. As there simply are no sound data on a city to city level, not even region to region. Best commonly available is region (NUTS-3) to country. Northern Italy or South? Rich or poor? South or North-East Germany? What a difference!

The other noteworthy article was on Delay and Disruption Management as the most neglected and undervalued cost factor!

Data SilosIn 2016 with The Numbers Game, I addressed the lousy data quality with what we deal with in aviation. In 2020, the analysts in September base their analyses on data from March! And while the industry celebrates flight services quickly recovering back to normal, they fail to address the plummeting load factors and ticket prices. The few “full” flights have abysmal ticket revenues. Even inside the airline, access to accurate, real-time data is something most airline managers can only dream about. For the industry that once was global leader in cloud computing when there was no world-wide-web, it is simply an embarrassment. And hey, yes you big ol’ IT dinos, I urge you to tear down the walls! But most of them still create more data-silos! Something I also addressed in my more recent post on cloud, COTS or tailormade. Nothing new, we have this problem for years. Also simply embarrassing. Which reminds me of that article Not Invented Here, posted right after The Numbers Game…

And in line with The Numbers Game and Delay and Disruption Management was my post about On-Time Performance and Punctuality League. With quite controversial data from the big players, they simply disqualify each other, don’t they? And c’mon, give me a break. The best ones operating at 85% on-time flights – in aviation +/- 15 minutes? That is again embarrassing. And it did not improve ever since, every year, I keep posting the article when they publish their statistics – still way off each other! It’s the article about KPIs I published the same year and how managers don’t use them to improve, but to threaten. Or justify or cover up for their own shortcomings.

2015 … 2014

There was an SITA enforced outage in 2015, disallowing personal blogs by their employees. Instead, they require access to their employees social network profiles to feed their marketing messages to the followers of their staff. Ever since, I’m afraid I have still friends in SITA but I take their posts as what they are: SITA Marketing. And as they fire large parts of their workforce every year, they have to learn a lot about “social responsibility”. I’ve seen too many excellent people – not just myself – made redundant by their “HR Managers”. In my case, I was told by a VP who wanted to hire me that that is impossible as long as their Senior HR manager doesn’t make himself redundant.

2014 I wrote another article on data silos and silo thinking addressing APOC, OCC, NMOC and A-CDM – a Bigger Picture. The other still valid article addresses the shifting global economic center of gravity. Small, conservative thinking in Europe can’t stand up to developments in other regions of the world.

2013 … 2012 … 2011

In October that year, mighty American Airlines, the company where I started in aviation decades ago was acquired by US Airways, dropping their AA-brand in the process. It might be noteworthy that many ideas we had for Kolibri.aero resemble things I learned to value back in those days. Including to value staff and despise the use of “HR” (see SITA above), showing disrespect for people. People ain’t resources but we have a corporate social responsibility!

The other article from that year I keep to date referring to is about Big Data.

In 2012 I had some personal or also biased articles, but I also did address a core question. Ethics in our industry. If you wonder about my recent articles, the topics are not new.

Emirates A380 Hub Dubai

And in 2011, I addressed the UAE in a still fitting analysis. Today the A380s are a burden, but given the UAE’s rulers different priorities, I expect them to turn that back into an advantage once we recover from Corona. I expect Emirates to become the global long-haul carrier operating the high-density routes like Pan Am back in the days flew around the world.

2010 … 2009

Being Head of Marketing & Communications at state-owned airport Erfurt-Weimar, blogging was forbidden to me, I had to stick to the airport official publications. The airport at the time operated mostly offline and that came from the IT experts at the airport and resulted in one of my last posts in that time period: The Threat of IT and the Internet. As most airports today still try to use social networks and other activities as a “push medium”, just like SITA 2015. No, it did not change much. Most my LinkedIn and other airport contacts still tell me they are not allowed to publish anything on LinkedIn. Living in the past.

The other article will likely explain, why I believe if you want to make money in aviation, you got to change the game. The article is called The Power of Bureaucrats

There are other articles, older than 10 years I still refer to, but that might do for a starter to give you

Food for Thought

As usual, I appreciate your interest a lot, but I take it with my friend and early mentor Richard:

“For those who agree or disagree, it is the exchange of ideas that broadens all of our knowledge” [Richard Eastman]

Your comments are welcome. As yes, I also learn from your posts, your comments, your criticism, your support. Ask me!

0 - click to show Jürgen you liked the post

Regional Airports Threatened by Corona?

Juergen is one of the very few people, I really mean, VERY FEW, people that understand both airlines and airports.

BUND analysis 2020-08 Regional AirportsLast week it started with a analysis by the German Association for Environment and Nature (BUND), hitting the headline news claiming that seven of the 14 regional airports in Germany would be expendable. Which was a welcome story for the media. While I still hope that they come to senses, I am afraid that history shows their sole focus on populism (next election) and hypocrisy. Including their attempts to distract from their failures managing the ongoing Corona crisis.
More articles and posts surfaced this week that airports should be privatized.

Focus on votes reminds me too much on “shareholder value”, being accused to have a sole short-term profit-maximization interest and none for long-term success, sustainability or social responsibility. Same stupid.

Today the headline news is about the Thuringian president of their Court of Auditors recommending the closure of Erfurt-Weimar Airport, building on the above analysis.

Closing Erfurt-Weimar Airport? And others Regionals?

Erfurt-Weimar Airport, Passenger Statistics 2006-2015As you may recall, 2009/10, I’ve been managing Marketing, Press/P.R. and Corporate Communications at the Erfurt Airport, one of the seven now questioned. Which is my example of why German airports fail thanks to populistic airport bashing by the local politicos and most of the media. And an idiotic, short-sighted focus on “outgoing” holiday charter flights. I am adamant about my justified opinion that given a positive support and strategy, the airport would be worth a million passengers and an economic operation. If they’d cash in on incoming.

Back 10 years ago that was the reason I made the name change from Erfurt to Erfurt-Weimar possible from Marketing budget. Just before the shortsighted politicos – lead by then Minister for Traffic (“C.C.”) who saw it more important to invest into streets and highways – decided to “strategically” end all support for scheduled flights, which I had recommended to replace Munich-service with a sole Lufthansa- but without Star Alliance codesharing, with a KLM-service to Amsterdam to be connected to the world. With having compiled justification and statistical data supporting the case.

outside-inAs I wrote three years ago, airports must embrace their changing role – which many airport managers and owners fail upon. And that is simply another example where the Corona crisis highlights the shortcomings. These shortcomings have been there before. We have too many “good weather managers” that keep running a company (beyond just airline, airport) and have no vision for it, no strategy. They handle day-to-day work and live inside their microverse without understanding or concern about the bigger picture.

Should they now close Erfurt-Weimar (or either of the other questioned airports), it is a direct result of the local stakeholders failing to envision, demand and support a long-term sustainable strategy for the airport. And giving the public airport bashing by the stakeholders, I wouldn’t justify scheduled flights to Erfurt-Weimar either. It’s an example how short-sighted stakeholders run an economic driver into the ground. And just an example how politicos don’t think and guide, but brainlessly worship an implied public (voters) opinion and not act but only react to developments (incl. Corona).

CYA in action: Cover Your Ass. Don’t think, don’t move, don’t risk.

Strategic Indecision and Short Sight

USP
Having a USP means you do things different…

As I’ve written in the two Food for Thoughts in December, there is the Financial Impact of Air Travel for the regions and their economy. If you understand and focus on the need for “incoming”, passengers coming into the region, bringing money to the region. Instead of the sole “outgoing” focus we see with most airports in the “developed countries”. And without this, there is no valid argument to invest into the airport, is there? But with a strategy, it makes sense to invest. Not to subsidize!

The other post in December was about Why Airlines Keep Failing, which is mostly the same reason why airports keep failing to live up to their expectations. No strategy, no stakeholder management (politicos, industry, media, public opinion, etc.). Erfurt-based Thuringian state development agency funding travel for delegations from Berlin, instead supporting the subsidized flights from and to Erfurt. Politicos publicly promoting to travel to Erfurt and Thuringia flying from Frankfurt, Berlin or Leipzig, then taking the train. And even with a Biathlon World Cup taking place in Thuringian Oberhof, places like Weimar, Eisenach and the Thuringian Forrest recreation are, travel to Thuringia not coming through Erfurt in their empty heads.

Scheduled Incoming vs. Charter Outgoing

No Flights (Erfurt, 2011)Again ,there is no reasoning to invest into an airport that only looks at outgoing summer charter flights. The money leaves the region and benefits the destination. Why would I subsidize that?

Without a strategic vision to use an airport incoming as an asset to connect the world to the region and cash in on the incoming air travel, it is a logical consequence to shut down an airport and write it off. In turn, you write off an asset for your region. If I call anything short sighted, this is a very good use case.

I keep explaining “seasoned airport managers” that airports need three foci.

  1. Connection with the global hubs and connectivity there
    At Erfurt, it was a barrel burst to have a flight into Munich by Cirrus Airlines as “partner of Lufthansa”, but with only some Lufthansa code-share, but not even Star Alliance. It was why I very quickly promoted to replace that one with a KLM-Amsterdam-service. With very promising talks ongoing until the political stakeholders decided to shelve all support for scheduled flights. A good reason to end my work there. Aside me being told later that the discussions ceased as they called my number, reaching someone not able to communicate in English.
    So connectivity to global hubs with code-sharing and/or interlining must be prime on any regional airport’s agenda.
  2. Strategic Point-to-Point travel
    Depending on commercial and strategic regional relations, direct flights between economic partner regions can and should be established.
  3. Local Support
    With “airport bashing” being too common, it is vital to promote the airport as a partner for the region. As a vital infrastructure to improve commerce and industry, incl. but not limited to tourism!

And yes. Summer charter flights are nice to have, and may contribute to the revenue, but they are commercially and strategically not a priority.

The Kolibri Offer

KOLIBRI.aero is looking for funding of the development of first and further bases. With seven aircraft, maintenance, infrastructure and several hundred jobs a € 15 million funding is needed. No subsidies but a bold investment with minimized residual risk, to be paid back with interest. Investment into local infrastructure will reflect long-term commitment. Further development of profit centers being part of the plans. Should you know airports being interested in such a joint development having regional funds to provide the capital but also demand for the new routes, we are happy to discuss details.
Kolibri @ Prestel&Partner Zurich December 2020

Food for Thought
Comments welcome!

0 - click to show Jürgen you liked the post

The Force of Inertia and Wagging The Dog

Change Resistance (shutterstock_210479080 licensed)

Change Resistance (shutterstock_210479080 licensed)Today I had a conference call and a major topic was Spain and how our (German) governments banned travel again. And publicly justifies under gross neglect of their own rules. Those “development” showing persistence to deny change. And the “Wag the Dog” syndrome, pointing the fingers at others to distract from own mistakes.

The second topic was about the way, aviation “recovers”, the managements’ strategies.

Political Lock-Down on Travel

Spahn Travel Warning not a Ban
“A travel warning is not a travel ban – Health Minister Spahn not discouraging Spain holidays in Tagesthemen.”

This week, our (German) government issued an official “travel warning” for Spain. It is legal requirement that German travel industry must enable free unplanned returns from regions a travel warning is issued for, which in turn also results in tour operators shelving all offers for regions such warnings are issued for. In line with that legal impact, TUI instantly cancelled all flights and packages to Spain.
In clear ignorance of those facts, the German Health Minister Jens Spahn claims that it is still possible to do vacation in Spain, travelers just needing to be careful… Say what?

Wag the Dog (film)
Wag the Dog (1997 film)

Either this is cognitive dissonance, or – and I am afraid it’s that – Spahn and German government tries to distract from own mistakes by “pointing finger” at Spain. It’s the old “wag the dog”. Make up a crisis elsewhere.

Spain is said to be extreme in its adherence to the Corona rules. It is not “Spains” fault if German tourists party and ignore those rules intentionally. And then return with infections. So this is a cloud screen by Minister Spahn and his political cronies.

A German proverb: “Who sits in the glass house shouldn’t throw with stones.” Taken residence for the pandemicfor the pandemic with the family in Germany again, I can assure you, we have our own problems with Corona here and the politicos still fail to follow a clear strategy. Exceptions to their own rules being the rule, not the exception…

The Myth of Aviation Recovery

IATA Load Factors Europe 2020-05The past weeks, I had ongoing disagreements with my friends at OAG, ch-aviation, RDG, Routes, ANNA.aero, etc., etc. Disagreement on the media-focus on recovery of flight services as a sign of recovery of our industry. As I mentioned in my recent blog on Corona Cognitive Dissonance and Whitewashing Statistics, to bring all those aircraft back to the air while the load factors plummeted from ~85% to ~35% (April) in line with evaporating ticket prices, dropping by 20-30%, depending on the statistics source.

Now in May the load factors recovered to ~43%, though from a business travel management company I heard that those loads were “bought”, by lowering the ticket prices even further. And there was a slight decline in available seat kilometers in that month.

For years, I complain about the state of airline statistics availability. Nowhere “real time”, IATA statistics come three months after, the commercial sources report on flights and seats but have no clue about the load factors or ticket revenue. Real time? Really?

In today’s discussion, it was emphasized that airline managers try to survive using the “classic” approaches. First of all: Be cheap. Second: Push flights to the air. By doing that, they have obviously lost all track of their cost of operations. And the conference call group agreed that we will see quite some groundings in Europe ongoing for the next year. As the airlines keep piling up Corona Debt. Even Lufthansa is said to have already started on demanding further bail-out in spring, when they burned up the € 9 billion they recently got.

Time for New Thinking

airline money burnIs it really “new thinking”? Last December, pre-Corona, I outlined Why Airlines Keep Failing. The reasons are still the same, just multiplied by Corona.

Any little startup understands the need for USPs, unique selling propositions. What makes them different? In the eyes of the customers, in the eyes of the investors. They understand the need for profitability. They know their cost. If you have a big war chest (or get it funded by a government bailout), you can temporarily “invest” in competitive routes. Often enough the likes of Lufthansa pre-crisis abused their market power forcing competitors, even so-called “partners” into insolvency. My own experience includes the first German Wings (the remainders then acquired by Lufthansa), Cirrus Airlines, Contact Air (Lufthansa regional partners) or more recently Air Berlin.

And when I wrote about Air Berlin three years ago, I asked “Lessons Learned?” … Hmm. Obviously not. And when I wrote about Why Airlines Keep Failing, it wasn’t any “new rules” either.

And while Jens Spahn emphasized the solidarity inside the company and that Lufthanseaten (what Lufthansa employees call themselves) stand together in crises… What a cognitive dissonance. His “shareholder value” focus is legendary – I don’t believe he ever learned what “loyalty” meant. Given “short work” in Germany, there would not be real need to fire employees. But he and his manager-cronies, the moment they got the € 9 billion warned of 22,000 layoffs being “necessary”. Hypocrite!

Doing Things Right…

If you need some help to map out a strategy to survive this crisis, I could need some paid consulting. The unpaid kind keeps me busy but not the family paid. Which is the same for so many others “made redundant”.

And if you are or know an investor interesting to do things right, we are seeking funding for an Airline 2.0 – focused on USPs and profits. But also on real aviation sustainability (not the typical whitewashing we see in aviation to date). And on real corporate social responsibility. Which starts with your own. Either contact me or come 8-9 December to the Prestel & Partner Family Offices Forum in Zürich at The Dolder Grand.

Kolibri @ Prestel&Partner Zurich December 2020

 

Food for Thought
Comments welcome!

0 - click to show Jürgen you liked the post

Consulting, Outsourcing, Cloud? COTS or tailormade?

LOTR One Ring to rule them all

A friend last week seriously compared the Corona vaccine research with the need to use their cloud-based solution (Source). But is “The Cloud” a panacea? And what does that question have in common with consulting? Or with outsourcing? COTS or tailormade, DIY or expert job? Consulting, outsourcing or cloud?

The Value of Experience
click images to enlarge

The Consulting Rule

My mantra for many years has been that consulting is a short-term (high paid) business. Either you have a short-term, a peak demand in a certain know-how, then you hire a consultant. Else, you better have or develop your own expertise. To which a consultant may contribute. Most (not all) consultants being in a company for more than a year without helping the company to develop the necessary know-how are leeche(r)s.

Outsourcing

Always listen to the experts! They tell you it is impossible and why you can not do it. When you know that: Go Ahead!For outsourcing, it is very similar. If you have little need for a certain specialization, you outsource to experts and consultants. That can be i.e. tax management in small companies, HR, IT, etc. In this case, it is less about consulting, but about consolidation.

One common example would be the ground handling at your base (should be in-house) or at an outstation (outsourced). Though even at your base, if uncommon in your geo, you might outsource i.e. deicing to the airport, not serving just you, but all airlines operating at that airport using a central deicing pad.

Anything vital to your business, you better have the expertise in-house.

Cloud Computing

Dilbert - Lost CloudCloud computing is another area of (IT) outsourcing. It follows the same rules. So if you are a very small airline, you will likely take Commercial of the Shelf (COTS) IT-solutions. You use some passenger service solution (PSS), an OPS system, the airports’ check-in management system, etc.

But this comes with a benefit and a burden. The benefit being “commonality”, you can likely find experts that learned those tools in their previous company. You don’t need to bother about installation, server-management, etc., you entrust this to the partner. But that can also backfire, if that partner does not have sufficient infrastructure. Most major airline-wide groundings in the past years were not weather, but IT based. A single “outsourced” system not functioning as it should, such taking down the airline’s IT.

Further, you entrust your vital data to “someone else”. And I have seen that against all agreements, how that data was and is being used to do “own analysis”. You give someone else insight in mission critical information. Yes, if you are small, this might be your only choice. If you’re big, why would you do that?

Information Silos

Data SilosThe main reason, I see consulting, outsourcing and cloud computing critical is the development of information silos. Not you own the important information, but “someone else”, someone outside your company. It can be a consultant, it can be a service company or an IT-system.

The second reason is that this information in all my experience is not seamless available to others, be it your own people or other IT-systems used. Especially on IT-systems, even the large players in all my experienced failed on system-independent interfaces to all data. In case of problems, most systems do not allow you an export of the raw data for your own use, much less an interactive data exchange with custom software of your own.

Researching for KOLIBRI.aero about IT infrastructure for an airline, I did not find any given integrated combination of PSS, ops system, CRM, accounting with a common, instant BI (business intelligence) analysis. Speaking to several airlines, their IT managers expressed their own frustration on that situation. Airlines having developed their own solutions, investing big secondary money into interfacing their different added “licensed systems”.

The Cloud Computing Cage Model

SaaS AssimilatedMy first experience with cloud computing was Sabre, Amadeus, but SAP was my personal experience with the SAAS model and it’s most negative repercussion. Good for the software provider, bad for the user. You bind yourself to the ecosphere of the software provider. For good or for bad. To change later is being made so difficult and expensive, it’s virtually impossible. Where the data might still be available, the computing “rules” are mostly not, you have to reengineer from scratch – there is a big consulting industry out there, specializing on such jobs, usually not talking about thousands in cost but millions.

This ain’t a marriage, it’s an “adhesion contract”. Be very aware who you bind yourself to.

One Size Fits All – Does It?

With a hat size of 63 cm, I can tell you that one size does not fit all. A simple truth. If you buy COTS (commercial-off-the-shelf), you get something developed for others. It might do the job, but it’s like Micro$oft Office, a panacea. Remember how long it took until they supported PDF export? Bill Gates took the bet on “America Online” and “Microsoft Network”, rejected the Internet until it was almost too late – they’ve spend a fortune to catch up. And many users could live with Wordpad, never use the abilities of Word. Or use other text editors, Google Docs, Libre Office, … Just an example.

COTS? Or Tailor Made?

Do you need a COTS suit? Or a tailored one? Can you afford the tailored one? Or will COTS be more reasonable?
Can you afford to try yourself or do you need an expert? Temporarily or strategically long-term? There is no black or white.
The choice is yours.

Food for Thought
Comments welcome!

0 - click to show Jürgen you liked the post

Corona Cognitive Dissonance

Cognitive Dissonance ResolutionRecent developments and posts really bug me. Don’t the writers of those posts recognize the cognitive dissonance? Yes, we must think positive. But there is a clear distinction between thinking positive and whitewashing or daydreaming. We have a crisis at hand and the “positive signals” aren’t as “positive” as those posts try to make them look like. They look at the marketing messages on the surface but fail to look the slightest bit deeper.

We need positive thinking, but we must also stay realistic!

Whitewashing Statistics

IATA loadfactor 2020Yes, the latest statistics are not there (yet), but we have enough experience to understand that the classic statistics, that I questioned as incomplete and intentionally misleading before the crisis, now in the crisis not only proof insufficient, but even dangerous for all of us, trying to grasp the repercussions to our industry!

Many of our media friends take up the old focus on unrealistic data packages. Yeah, hurray, the airlines add flights, bring the aircraft back in the air. Are. You. Kidding me???

The reason behind is mostly that the aircraft can only be parked for up to three months without the recovery into operational readiness getting substantially more expensive: >100 manhours, replacement and thorough components checks, etc., etc.
So the “losses” from flying empty might well be a cost-saving long-term. Depending on how long the aircraft must be stowed, when the passengers “come back”. But this adds to the “Corona Debt”, that must be funded and some day payed back.

ForwardKeys Average Return FaresThe current IATA Regional Briefing, Europe, June 2020 reports on the beginning of the crisis. Available seats for April plummeted by 95%, the load factors of the remaining flights to 32%! At the same time Gridpoint Consulting analysed the London-Heathrow figures with similar devastating results, an average load factor (2Q20) of 35.5%! And ForwardKeys published some nice figures on air fares, plummeting 20-30% in average.
Now the airlines are reported to bring flights back to the air aggressively. Whereas the German Airport Association (ADV) published in their latest (June) traffic statistics: “Privater Reiseverkehr findet nicht statt”: Private travel does not take place. So those added flights mostly cannibalize the existing, low passenger numbers. Which we will likely see reflected in the next statistics. But keeping the aircraft grounded comes with it’s own bill. Adding to the “Corona Debt”.

So aviation media, please do not simply publish those statistics on how many seats are added to the market, but also check the demand = load factors and the revenue = average ticket prices. It would be worthwhile to look behind those numbers and check the reasoning for those flights. Looking only at the first statistics (increase of available seats) is negative, if the revenue and loads drops further. We need the full statistical picture I was demanding for many years: ASK (available seat kilometers), load factor (how many seats sold) and the average revenue (ticket price). In combination with the CASK, the cost per available seat kilometer) it would allow to understand the real development. And commercial viability, success … or failure! And I do look forward to real “success stories”, a.k.a. “profitable routes”. Routes not piling up more “Corona Debt”.

The Fairy Tale of the Corona Super Vaccine

Yes, as you can see in the archive of my Corona Papers, I also believed what those lying politicos and virologists told us. Though having brought up in a medical household, I looked early behind that cloud-screen. My (published) assumptions were based on a recovery following the common availability of the vaccine – and the treatment. We’ve learned a lot on the treatment meanwhile. And now, like with the face masks they initially called “unnecessary” for pure hidden motives to cover their unavailability, they slowly let the fact surface that:

We must not expect a “super vaccine”!

Corona will turn out more to be like the flu. Okay, not so much like the Measles I referred to earlier. The first infected people in Germany have ceased to have antibodies in their blood a mere three months after their infection. Now they, along with the WHO start slowly telling us the “new truth” (like with the masks), that we will have a long journey ahead, getting used to Corona. And as I kept emphasizing for months already, the time to stop the virus is long over, all we can do – and must do – is to #flattenthecurve. Keep the infections at rates our medical systems can manage. Until the first vaccines are there – to further limit the spread of the disease. Just like we get (or according to statistics mostly don’t) get our yearly flu-vaccination. By which time we will also hopefully by able to “manage” the severe cases with standardized treatment.

But hold it, ain’t that telling, all that lock-down was for nothing???

No! The lock-downs were a vital necessity and still can be! Because the reasons to flatten the curve are still undeniably valid! As I just wrote in the previous paragraph. But we must return to a life that embraces the Corona-virus (and it’s future variants) as what they are. A new “flu”. Maybe more hostile, sure different. But here to stay. And once we will have learned to manage the recurring “waves”, just like the annual flu, we will live on. Without masks if you ask me. Without “social distancing”. And without lock-down. And with air travel and real-world conferences.

Bailing-Out the Dinosaurs

Burning EurosI know, being a German and having taken residence with the family in Germany for the pandemic, I am somewhat biased on what happens here and especially Lufthansa. And that makes me puke. No, I can’t say that nicely.

Lufthansa, with a pre-crisis value of four billion (Source: Fortune) and burning five billion in the first three months of the crisis receives a bailout from the German government of € 9 billion. For a 25% silent stake, not allowing them to influence Lufthansa, i.e. relating to job securities (prime CSR), sustainable developments or a less hostile behavior towards smaller airlines they kept and keep walking over, their latest “victim” Air Berlin. No, lesson not learned. The next they announce is to make 22,000 (twenty-two thousand!) jobs redundant. Quite recently, they had to admit that 25% of the refunds for unflown tickets due to Corona have still not been paid back, the media claiming a 1-billion backlog!

airline money burnI was kind of shocked this week, when German Tagesthemen, one of the main news channel mentioned already that this may not be the end, but just the beginning of an expensive further bail-out series for the airline and it’s many subsidiaries. But if they burned 5 billion in three months, how long can they sustain the drought before they burned up the added nine billion?

Don’t get me wrong! I belief that aviation will recover, but that will go slow and take time. What I see now is activism and lots of wishful thinking, piling up more debt and risking the airlines’ long-term survival.

But I keep my emphasis, that bailing out the dinosaurs is not good for anyone, except the dinosaurs. At KOLIBRI.aero, we have a concept in the drawer to invest € 1.6 billion into an airline with 200 aircraft. Okay, establishing the airline in Germany would be a bit more expensive. But no more than € 2.5 billion. Give another € 3-4 billion as a reasonable amount to add a global network, we could develop a “Lufthansa 2.0” based on sustainable aviation (not the Lufthansa greenwashing), true corporate social responsibility (way beyond Lufthansa whitewashing), looking after our own, but also after the regions we serve and the overall responsibility of a major player. There are others like us out there. I’m sure, given € 9 billion, given only € 5 billion, they could make a change. No Corona debt, but a clear profitable business, paying back the debt within 10 years with (above-market) interest. € 9 billion without any strings attached? € 11 billion for Air France/KLM? And meanwhile Austrian – a 100% Lufthansa-owned subsidiary also received a bailout by Austrian government, though “only” € 600 million and with environmental demands attached. But with another € 150 million to go into equity in Austrian parent Lufthansa (Source: CAPA). Swiss received a 1.25 billion loan guarantee for its poor mother Lufthansa (Source: Reuters).

"We are Listening. And We're Not Blind. This is Your Life. This is Your Time!" [Snow Patrol - Calling in the Dark]

And at the same time, one airline after the other is being grounded, Level’ed. No bailouts for Air Berlin pre-, flyBE early into the crisis. None for Level (IAG), Germanwings (LH Group), Laudamotion (Ryanair). And expecting no real “recovery” of the passenger numbers this year, I foresee a large number of the small airlines with one, two, maybe even five or ten airplanes to fail this year. And I get a lot of feedback that this is the time for KOLIBRI.aero. But we struggle not for billions, to launch we struggle to get funding of a mere € 30 million.

But given feedback from “experts” out there, to start it small as a virtual airline, or “aviation investors” not seeing beyond aircraft leasing? I now have hopes that our invitation to attend Prestel & Partner later this year at their real-world conference in Zurich will open the doors of more visionary family office owners, understanding the opportunity such a crisis provides to a business concept like KOLIBRI.aero. As those bailouts must be paid back one day. If the airlines don’t go bankrupt, once KOLIBRI.aero is kicking their butts.

Kolibri @ Prestel&Partner Zurich December 2020

Food for Thought
Comments welcome!

0 - click to show Jürgen you liked the post

The Virtual Conference – a Barrel Burst

There are no strangers here. Only friends I haven't yet met.

There are no strangers here. Only friends I haven't yet met.Following my shared experience on Why Video-Conference Will Not Impact Air Travel, I attended the first virtual conference. Without networking, another barrel burst! We need interaction, but this was all push-content. But conferencing is about networking. And networking = interaction.

If the developers of the software and the organizers of virtual conferences believe what I experienced these days to replace conferences in the real world, they will have a harsh wake-up quickly. And I am not afraid those to replace travel and conferences in the real world anytime soon.

Sessions being Webinars

Give Me Choice...

While we can “learn” making use of contemporary webinars, it is even worse than on a real-world conference if the speaker does not provide know-how, but self-indulgence and company marketing. But conferences are about meeting people. Ones you know, but more important even the ones you do not know.

The conference contained some “sessions”. But while they might be interesting to some delegates, it’s never all delegates in the session room. Some topics are more, some less relevant. That is a lesson from the Real World (RW). Now, what is the difference between a virtual conference session and a webinar? So those sessions were a bucket full of webinars. Which I can replay later. So why would I need to be there “on time”? Except if I am one of those who use the comments to interact?

And what else could we have learned before this first “online conference” from webinars? Worst than in a real-world (RW) conference, if the speakers are not focused to provide valuable insight but self-indulgence and product marketing, such webinars are a loss of time. For a virtual conference, it is the more important to have truly interesting topics, inspiring speakers and value for the audience.

PTE 2021 Apr12-15I am reminded of the Passenger Terminal Expo (PTE), the event I always have overlaps on the multiplicity of sessions, which are all interesting. And times without any session of interest. And sessions with speakers I found to be self-focused, promoting own products instead of delivering valuable insights to use my time for. Time I spend “on the floor”, meeting and speaking with people. It is why PTE became one of the “must go”-events in our industry.

Scheduled Appointments vs. “Networking”

Face-to-Face-MeetingsThere are four ways I do scheduled appointments at good RW conferences. First two options are exhibitors, where it is possible to either have a scheduled meeting, or try to “drop in”. The third option is “networking events”, usually dinner, where delegates meet. While many stick together with there “known friends”, I found those the most valuable to stroll around and look for new faces. The final option then is to meet people on the exhibition floor or infront of the session rooms.

Conference Meet on the FloorOnline, the website offered to “connect” and set up meetings with delegates, exhibitors and speakers. What they totally failed to replicate in the virtual world is the “casual networking”, which is the most important: On RW conferences, I don’t approach the speaker asking for an appointment, but I approach the speaker after his speech. I also make use of the coffee or lunch breaks to meet people in a casual scenario. Or talk during a conference session I don’t attend “outside” over a cup of coffee.
The conference makers of that conference failed on that casual networking that is integral part of any conference. I even tried to add my e-Mail to my description, which was removed by the software – excuse me? But it got worse.

Networking vs. Zombie Delegates

Zombie UsersNow at the virtual conference, most “delegate profiles” were merely the registration data (company, name, title). I wasn’t allowed to put my mail-contact into the public description. Why can’t I see, entering the floor, how many are there? Who is there? Who looks for networking?

The typical paranoid misunderstanding of event organizers, “mothering” me and avoid networking opportunities. Excuse me? Ain’t “networking” what this is about? No, it was about some webinars, sponsors and show-off. Which was reflected also in the missing ability to “chat” on the conference website. Nothing resembling “the floor”. If you want to contact a delegate, set up a meeting (min. 15 minutes). Of which zero were confirmed on my agenda. For which the conference site issues e-Mail notifications – no pop-up on the conference site anywhere. Then sitting five minutes in the Zoom-room they provided (all available/unused at all times I’ve set up meetings) waiting if they’d show up anyway. Which they didn’t. My impression: Most those delegates were zombies. Registered and never at the event. Some having registered for one of the “sessions” aka. webinars. Coming for that and likely left immediately after. Did they attend the webinar? Or watch it “later at leisure”. It’s “push” anyway, no “real interaction”.

So what value has such a virtual conference if it doesn’t motivate live interaction? None. It’s nothing better than some webinar series.

Learning Curve

A virtual conference without networking? A webinar. Or several webinars.

Anyone planning a virtual conference must have learned from the real world conference and improve on it. It is kind of frustrating to see again how IT crippled the good idea! And supposed subject matter experts (conference companies) selling such a crap to an audience. The only reason I can see to do such stunt would be to promote the real-world event and intentionally make the user feel the incompetence of online compared to real-world. Though that incompetence for me backfires on the event company and such an impertinent execution.

Virtual Conference missing interactive networking becomes a barrel burst! So I look forward to my first real-world conference scheduled now for December:Kolibri @ Prestel&Partner Zurich December 2020

Food for Thought
Comments welcome!

0 - click to show Jürgen you liked the post

Why Video-Conference Will Not Impact Air Travel

There has been an increase in shares vouching for video conferences to replace air travel post-Corona.

Conference Call Bingo
Conference Call Bingo – click to enlarge

Face to Face

There is a lot in a personal conference that is not available in a video call, especially on multi-personal level. Who stands with whom, looks at each other, stands apart, shuffles papers, scribbles notes, shows interest, looks away (and why). Aside the sole focus on the call or conference when you’re onsite and out of your “common environment”. You paid to get there, you focus on the conference and not on your daily chores and tasks.

poor connectionCall Quality, Disruptions

Then there is the (video) call-quality. Especially on video-calls and webinars these days, even using the best provider to organize it online, the video often enough fails, speech becomes unintelligible, not just users, even the speakers get disconnected. Disrupting the thought, the statement, the information. Surely at the most inconvenient of times!

Lesson Learned 2002

video conference roomWhat it does keep reminding me is that for 2002, in the wake of 9/11, we had the very same discussion. And I brought in a video-conferencing-specialist to speak at ITB Travel Technology Congress. And while the big players added video conference rooms to their portfolio, they turned to dust-bins quickly. I know, c’mon, that was 20 years ago. And we simply don’t tend to learn from history. There’s all the young smart-asses leaving university. They have no experience with extensive travel, their live has been virtual, they are still to learn the lessons.

Perceived Importance

applause from colleaguesThe last issue is emotional, psychological. Which we found out post-9/11 already. There is the factor of “importance” when you are send to travel to meet your client. And I do not speak about the true importance to show your flag at your client. But the perceived importance for the traveler.

A face-to-face is valued a lot higher than any video-call. Have I met the person in real-life? What was my impression? Those are valid reasons to justify your trip to your boss. But especially for middle and lower management, the effect is fare more on a motivational level. To be “allowed” to travel raises your perceived standing. In the company much more important that with your client. The meeting could be sufficiently covered with a video conference, especially when done properly – not via Skype, Viber, etc. But to be “allowed” the expense to travel to the client raises your internal standing, your (imagined) “importance”.

Whereas for the manager of the traveler, that very motivational impact might very well justify the travel expense. So don’t disqualify it. But be aware of it.

Video-Call Will Replace Travel?

Virtual Reality RelationNaaaw. No it won’t. I have video calls with my family when traveling, my mom living 600 km away, friends around the world. And especially during the lock-down I keep with my network attending webinars, video and voice-only conference and one-on-one calls. And can’t wait to see all my counterparts in person either on conferences, on business trips and visits. Video-calls replace phone calls. But they don’t have what it takes to replace the real face-to-face.

Food for Thought
Comments Welcome!

0 - click to show Jürgen you liked the post

Corona – the New Measles

Measles

MeaslesA few days ago someone on the media compared Corona to the “new measles. Ever since I use the analogy and sure gave it some thoughts how that will impact our industry.

Like the Measles, Corona is a virus that is in the wild. About 5 March, WHO admitted Corona containment to have failed, taking another six days to declare Corona officially a pandemic. While in hindsight it shows the failure of the world health system and China to contain the virus quickly and efficiently, pointing fingers is futile and does not help.

Ever since, political and health care PTBs (powers-that-be) started a spiral that now pushed the world on the brink of commercial collapse. Sweden and other countries going less wild where accused to spread the virus but again in hindsight seem to have done everything right.

Crisis Communication – Scaremongering

Flatten the CurveTo date, the PTBs communicate in the sense to stop the virus. That is crap and they should know it. The time of containment has been missed, see above. So it is not about stopping it, but to flatten the curve. To make sure our health care systems, our hospitals can manage the infected cases with severe, life-threatening symptoms. Until we have a standard treatment and can avoid infections with a commonly available vaccine.

While there will be reasons why aviation will recover slowly, it will likely be mostly economic reasons. People recovering from the economic impact to their lives are more likely to “safe the money”. But in Europe, U.S. and other “developed regions”, there have been crises and travel recovered relatively quickly.

P.S. 24. May 2020

I have been asked to add the referral I usually use here: We came to live with the Measles, with the Flu, SARS (since 2003), HIV (no treatment or vaccine yet), Polio, Malaria, Ebola and many other threatening viruses.

A brief lock-down was possibly called for to make people aware of the need of social distancing, but like in Sweden, it is time governments lift the bans and return their countries to life. And trust their citizens to be careful – and if they aren’t, live with the consequences.

And our (aviation) lobbies to make a case that airplanes are safer than hospital operation rooms, that travel is at own risk and that use of disinfection at airports and in the aircraft cabin and there also the use of face-masks is useful. But we must hold the horses and come back to the new normal. A normal that takes into account another lesson learned but won’t require acrylic seat shields, empty middle seats or other such placebos.

Else I keep with my Corona Assumptions.

Food for Thought
Comments welcome!

0 - click to show Jürgen you liked the post

Evolution … or why should we save the Dinosaurs?

Burning Euros

Discussing with a friend and intellectual sparring partner, why we focus to establish a new airline and not simply buy a failing airline, the reasoning was easy.

If you acquire an airline, you acquire it’s heritage.

Change resistanceTo which he replied: “I couldn’t agree more. I have seen the same firsthand when it came to [product] engineering. Initially we were going to work with an established manufacturer and have them make modifications for us. That was quite the trip down the rabbit hole, and more trouble than it’s worth. Now we’ll get [products] that were custom engineered for us, from the ground up.”

Most of the times I was asked for support in project management, the project itself was fine. What caused the trouble was the missing change management.

Air Berlin Example

Backstabber Assassin shutterstock22635031In direct conversation, one of the later board members of Air Berlin told me, the airline would not kick the bucket because the new CEOs wouldn’t have good ideas, but because they failed on the heritage. The existing “networks”, afraid of the change, afraid to loose their job, torpedizing the management.

When Stephan Pichler took the helm, he i.e. identified the “different fleets” as a concern. With little to no interaction on scheduled flights or tour operator charters. Still, when he left, there were still the different departments interacting little to none. There was a lot more to Air Berlin’s unnecessary demise, as there was to FlyBEs. Usually it is attributed to the management, but “internal resistance” can be a first-class back-stabber.

Save the Dinosaur or Fresh Start?

Disruptive Events - Meteor kills DinosaursAs addressed in To Save or not Save in the Corona Papers, The question in my opinion is mainly, how much funds you are willing to pump into the existing airlines and for how long. And if you now start to shove money down their greedy throat, will that ever end? The U.S. carriers complained instantly when they learned that they get only 30% of the bailout “for free”, but would get the other money as a credit.

To turn this around. We developed a business concept to invest € 1.6 billion into a new airline covering Europe. With a business concept based on USPs, profits, low residual risk, attractive profits, but also socially responsible and sustainable. i.e. A positive overall impact on greenhouse gases.

Triple that amount to invest into three new players instead of just one and you cover what we have today. Now airlines asking +$50 billion in the U.S., € 20 million for Germany, IATA calls for +$ 200 billion. Emirates will take up long haul, maybe challenged by a U.S. carrier and a Chinese one – connecting the long-haul world.

Dinosaurs …

The existing airlines will need to survive. Realistically downscale. At first and until a vaccine becomes available in sufficient quantity, we talk about “leave the middle seat free”. That cuts one third off the seat capacity of 189 seat A320 or B737. 126 seats. Given an inital slow start of traveler confidence to use flights agin, we realistically talk about max. 50% average load. Down from above 90%. That means that the ticket prices will likely be double. But the “administrative overhead” must be split to less aircraft, so we will have a totally different cost level.

Ryanair’s O’Leary clings to keep his “known model” and predicts even more aggressive discounting post-Corona. But in the end, someone must pay the bill. Does anyone really believe O’Leary to not plan for the stupid to pay his bills? Including airports, regions and naive passengers… I wonder how long even a Ryanair could keep  that illusion up?

… meet Evolution

evolution dino vs manDoing a staged setup and focusing to stake our own claims, select strategic bases aggressively outselves, we can establish the company for a mere €30 million. € 15 million per additional base with seven aircraft and hundreds of (secure) jobs. A fraction of the food the dinosaurs demand to survive. Condor now half a billion? What evolutionary wonders we could achieve with that money.

We’re the mammals. We’re effective, profit focused, sustainability and social responsibility driven. Evolution. Don’t pump millions and millions into the dinosaurs until the crisis is over. Invest into the future.

Food for Thought
Investors welcome!

Kolibri @ Prestel&Partner Zurich December 2020

1 - click to show Jürgen you liked the post