Climate Friendly Mobility – Claims vs. Reality

Volkswagen’s own Life Cycle Assessment claims the Golf Diesel is about the same “sustainable” as their fancy ID.3. Airbus (finally) admits that their first hydrogen airplanes won’t be there by 2035, demanding all new storage and logistics. An aircraft maker senior official just this month again disqualified electric flying as for years to come being constrained by 50 passengers for 200 miles or a trade-off between the two, but nothing for mass air transport. And Europe refocuses on a war and threats from the East and an erratic president in the West, shifting away from climate action or sustainability. Some more detail thoughts and a reality check on climate friendly mobility as Food for Thought.

Others are faster. But we have BIG PLANS. Ursula von der Leyen Meme


Yeah, it’s been a while. I had a lot on my plate, moving into a nice old town house, smartifying it, modernizing. At the same time looking for and managing jobs that keep me afloat, managing Airportinfo and still seeking potential investors for Kolibri.

And in the recent weeks had some more learning curves, about claims and the harsh reality check hitting my own life with brute force.

While Sustainable Mobility is something of importance to me, there’s two major areas that impact my life rather directly. Car Mobility. And Flying. Though keep in mind that “sustainability is about 17 SDGs, not just climate. But let’s focus on the famous “climate side” of it today.

So let me share two findings on each today. And yes, I do appreciate if you disagree, comment or call me to discuss. But so far, I get a lot of support from other “activists” focusing on sustainable mobility.

The Electric Cars Lie

While developing Kolibri, for our company ground mobility, we looked into (ground-based) e-Mobility. You may remember the Volkswagen own life-cycle assessment I shared before on their ID3 vs. the Volkswagen Golf:

e-mobility Life Cycle Assessment Greenwashing Volkswagen AG

When The Numbers Don’t Compute: Braunschweig

A Real-World Example…

Now it happens, that I live with my family in a satellite suburb of Braunschweig (English: Brunswick), location of Germany’s Research Airport. Close by Volkswagen-Hometown of Wolfsburg, Braunschweig is also a very Volkswagen dependent city. And yes, I drive a car with a combustion engine. Say what?

But yes, investing now into solar power for my own use, I just checked again, if I have the possibility to turn to an electric car. Have one of those fancy Wall Boxes…? But. Naaaaw. What’d you’re thinking?!

New supermarket parking lot 50+ spaces, 3 EV car loading stations. Reality Check.

In this suburb I live together with some 24 000 others, the entire area does not have “own parking”. Almost all (98%) of the buildings have no own car parking but the cars are parked (like in many cities) “on the street”. Between the house/garden and the parking area on the street is the walkway. Which you may not “block” by putting a cable from your house to the car to load it. Technically it’s neither easily possible, nor is it at all allowed, to add a parking space in the garden. Or the front yard. Naaaaw. What’d your’re thinking?!

City Claims Fact Check: Climate Neutral by 2030

So I reached out to the city’s “Sustainability Pros”. A city with a population of some 250 000 (so almost 10% in our satellite suburb). Asking what their plans are for their claim to become climate neutral by 2030. How they support me – aside no more investment help for roof photovoltaic (PV). But. Naaaaw. What’d you’re thinking?! Noooo, there are no plans on how I could ever use own PV to load my car. But hey, they are going to invest into a “massive” 500 loading stations across Braunschweig by 2028, right. No. To load … what?

Official statistics: On 1 000 people, there are 980 registered cars in Germany. So we talk about some 245 000 cars in Braunschweig. We talk about 80-90% not having their own loading infrastructure (even if they want to). So in the best case (I guess worse), 200 000 cars. We talk about what? 500 loading stations in Braunscheig? Roughly 400 cars sharing the same loading stations? You got to be kiddin’, right?

Aside the fact that the power cost is minimum double of what I’d pay if I could use my own PV-power through a wallbox. And see below on the issue of the loading cycle.

And don’t believe this is an isolated case, it’s the same all over Europe. Guess why the number of cars with combustion engines are still outnumbering electric drive. Only 2.1% of the cars registered in Germany are electric. And recently the numbers of combustion engine powered registrations is on the rise again.

Climate Neutral by 2030? Maybe 2050? Naaaaw. What’d you’re thinking?!

Reality Check: Forget about it.

Loading Cycle

Loading takes 30 minutes fast charging (high strain on the battery, shortened life-expectancy) to about four hours in average (German Automobile Club ADAC). Frequently a problem during summer vacation, long lines of EVs (electric vehicles) waiting for their turn at the charging station. Then sitting at the truck stop for three, four hours before they can continue. Good business for the truck stop.

Now residents want to park their car and charge over night. Not leave the parking lot after four hours (in the middle of the night) to allow the neighbor to load.

Reality Check: Forget about it.

Car Life-Cycle vs. e-Mobility

Today, an average car is used for 10-20 years in Europe, then exported to other countries where those “old cars” are still in great demand. So a car in average has a life-cycle of 20-30 years. But Germany, as an industry country with supposedly “better” infrastructure than most, still sells only a small fraction (2-3%) of the cars with electric engine, the other 97-98% are combustion powered. End of the Combustion Engine by 2035? Without serious, practicable plans for loading infrastructure capable of the mass demand? #greenwashing

And in the “less sophisticated countries”, how do you get the electricity “powered up” to supply the loading? That ain’t just about Africa, that’s true for rural areas even within the mighty EU! The image was published by New York Times just recently.

Reality Check: Forget about it.

Side Issue Braunschweig: The Green District Heating Lie

This is also quite in line with another self-deception here. “District Heating is green”. Just that in Braunschweig it’s (well hidden) 71.4% fossil (coal, “natural” gas, oil), remaining 28,6 wood waste… Green like in #greenwashing! Yes, they have big plans. Especially to extend their reach. And use “natural gas” and extend use of wood, resulting in more trucking. Or use surplus heat from steel mills in the region. Who cares, where that energy comes from…

Reality Check: Forget about it.


My other big topic on sustainable mobility is

Climate Friendly Flying

And inside Climate Friendly Flying, there were some rather frustrating news, mostly ignored by general media. Talking to them, I got the response as it not being noteworthy, as (aside me) who would believe in climate friendly flying to happen in the next 25 years anyway… Yes. That hurt. But it’s true and in line with my own experience. So let’s quickly look at that.

Electric Flying

Electric Flight Battery Weight by The GuardianThe issue with electric flight remains very much as it was back in 2019, when Boeing pulled out of their venture with Zunum.aero. There was a statement this month by an aircraft maker’s senior manager (yes, I know who), relating to the 2019 statement by then Boeing CEO Dennis Muilenburg that they would be at best make it to fly 50 passengers and no freights for 200 miles (300 kilometers). Possibly able to trade capacity with range. Nevertheless, nowhere near a “mass market.

Even giving developments of new batteries with higher energy density, that senior official and other experts in the recent academic video conference call on battery development warned quite emphatically about the increasing risks relating to the high altitude flying and pressure changes straining those batteries. Their assumption was that flight certified batteries would not benefit in the near (or not so near) future from those density improvements. Using the examples of the Samsung Galaxy Note 7, proving also that the first events unfolded airborne, due to the additional strain changing altitude (air pressure) rather quickly. As well as the Boeing 787 door batteries that caught fire, attributed to “new batteries with higher energy density”. He questioned the ability to improve “quickly” on the range/load, as higher density batteries will pose additional risk to aircraft safety and such would demand a lot of additional testing for flight certification.

Reality Check: Forget about it. 50 passengers. 200 miles. Max.

Air Taxi

Quo Vadis Air TaxiI do hope you know my Whitepaper on Air Taxi. Three reasons, why Air Taxi IMHO is a ruse. Vertical take-off and landing (VTOL) is the most energy inefficient mode of air transport. Aside that there are helicopters covering that niche. Second, individual transport is the most energy inefficient mode transport. Third, air traffic control is already often on the brink of collapse, now add thousands of air taxis transporting potential travelers in and out of the restricted airport air space. Or collide midair over a populated area like Manhattan?

The recent insolvencies of Lillium and Volocopter haven’t come at a surprise to anyone having followed their expensive developments.

Reality Check: Forget about it.

“Funny” (telling): After their friends at Earlybird Capital just lost quite some money on Air Taxi, World Fund now celebrates their “green” investment into electric flight. Sorry that I am not elated. You know my (justified) take on Electric Flying and Air Taxi.

Hydrogen Powered Flights

As I wrote some years ago in my whitepaper about the Road to Environementally-Friendly Flying, there are quite many setbacks about hydrogen flying. Namely NOx being a problem known in the academic research groups, but far bigger and quite logical, it’s an issue of (green) source, refining, logistics, storage and then use. As someone in a video conference on the topic asked. Talking about liquid, ultra-cold hydrogen, what happens if the tank leaks (very hard landing, crash)? Shock-frosted passengers?

Even since back in 2020, many in academic research questioned the ambitious time lines used in aviation, giving that a first prototype is most likely not available before 2035, first aircraft in best case making it to a fleet (in small numbers) by 2040, more likely 2045. Given the challenges in storage and logistics, hydrogen in best case becoming “mainstream” not before 2080, more likely in the next century!

Airbus just a month ago finally admitted to those facts by confirming a “delay” in hydrogen development, here a source by Reuters.

Reality Check: Forget about it.

Energiewende (Energy Transition)

A Limited View

As I mentioned in the Sustainability Energy Dilemma, the lobbyists intentionally work with incomplete energy demands, intentionally ignoring that in the end it all boils down to energy. Be it electric power, electric cars, but also trains, electric flying, … or the refining of fuel replacements, be they hydrogen or synfuels:

If you move a body from A to B, it requires one thing and one thing only: Energy. Basic Physics!

So for example. The German Research Institute for the Energy Industry (FfE) is a lobby body “supporting” the German government on the Energiewende. They work out the food the politicians then work with, to plan the energy transition towards green energies. But in their studies they intentionally ignored and ignores those needs. “The need for green fuels for Europe because of aviation such exceeds the defined [fuel] amounts defined […] those values were of secondary relevance, as we assumed an import of these fuels. You. Got. To. Be. Kidding. Right?

What truly upsets me, is the likes of World Fund or European Investment Bank disqualifying Kolibri for our strategy based on green SynFuels, as their “study” disqualifies it. A study full of false lobby arguments, starting already in the naming using “electrofuels”. We use “synthetic”. No-one in his/her right mind would call hydrogen “electro”, just because you need energy to refine it! But their researchers call it “electrofuels”? And even their study says, that if you have a business case, their negative assumptions might require reconsideration…

Reality Check: Forget about it.

Impact Investor = Greenwashing?

One impact investor I “unlinked” last year, after argued that Kolibri wouldn’t work, as otherwise other investors would have already funded it… Look in the mirror my (ex’d-)friend, why didn’t you bother to take a serious look at our numbers. Then that investor argued about me questioning greenwashing on some cool stuff they’ve invested in. Though hey, those investments were into fashionable, but unsustainable projects, with a negative impact on the people working in that industry and on the energy demands projected. The focus was on maximizing the “green show-off” and the financial profit expectation. The very same investor telling me that they expect above market returns on their investment. Yeah, sorry. But at the cost of their sustainability claims.

Reality Check: Forget about it.

Power from the Plug GreenwashingGreen vs. Grid Energy

Did you know, why we want to start Kolibri in Southern Europe? I just plan to put solar panels on our family-owned house in Northern Germany. But the angle of sunlight is an stark contrast to Southern Europe. Whereas the cost for electric power is multiple times higher. But the lobbyists use that energy cost to disqualify SynFuels as “too expensive”. And they consider buying the power needed to generate it … from the grid.

Just like those impact and green-tech investments’ blind-eye, claiming they buy and use “green energy” … from the grid. Germany last year increased their creation of green energy, though at the same time increasing overall consumption, as well as their import of nuclear and fossil energy (31.9 TWh) [Source: German]. And there are unconfirmed but recurring and for me reasonable accusations that the energy companies sell by all practical means more green energy than is being produced.

Reality Check: Forget about it.

The CPP-Distraction

Heresy. Aviation ain't profitable - and the world is FLATThough just as others, they keep denying to have any closer look at our hard numbers. Numbers qualifying a profitability of the venture within three, 100% fossil-flying within about seven to eight years – still in the 2035 range! And while they fancy themselves for focusing on a 200 MT CPP (megaton carbon-capture potential), we talk about one gigaton fossil-fuel replacement, so a 1 000 MT CPP. Not by 2035, but in 2035. Doubling within the following three years on our 10-year plans.

Yes, depending very much on the fact that we will need to convince more impact investors and the political stakeholders that we can do it and supporting the onward funding. But for that there are a lot of political investment projects seeking the developments, but requiring an already existing company. As others, “they don’t invest in ideas”. But in “Climate AI” and greentech, exponentially driving energy demands up.

Reality Check: Forget about it.

Sustainable, Climate-Friendly, Carbon-Zero vs. Fossil-Free

Some “correction” in wording – guilty as charged myself.

Kolibri SDGs7+13 - saving 2 Gigatons CO2 by 2030

  • Sustainable: All 17 United Nations Sustainability Development Goals. Not just Climate. Or People. Or Water. Or Air. All. Else it’s #cherrypickingsdgs
  • Climate-Friendly: Focused on SDG #13 “Climate Action. We’ve busted the Paris-goal of 1.5°C global warming last year. And it goes very clearly in line with the growing energy consumption. So as I keep telling, SDG #7 (Energy) goes together with SDG #13. But rather normally is used for #cherrypickingsdgs

Circular Economy

  • Carbon-Zero, just like “circular economy” is usually a diversion, a ruse. Carbon-Zero means we use no Carbon. Doesn’t work. We must use Climate-Neutral in the sense that we don’t add more carbon (and what about the other greenhouse gases) to the athmosphere than we take it. In Circular Economy, it should mean that in the end, we return everything to nature what we took from it. All resources and energy. That would mean (but rarely is interpreted as such) that in a circular process, we take out food (being energy for us) and products from the cycle, but in the end must return it to where they have been taken from.
  • Fossil-Free in my humble opinion is what we must focus at as a key priority! If we fly and drive fossil-free, that means electric cars are not driving on fossil-generated power any more. Airplanes don’t fly on fossil-based kerosene, nor fossil-based “sustainable aviation fuels.
brown blue gray green SynFuel
Also applies to “Green Energy”

Why I Keep Fighting to Fund Kolibri

Kolibri 10-year outlookYes, it does require both bold ideas, bold strategy and bold investment to make those ideas happen. Overcoming the Sustainability Energy Dilemma. Flying 100 jet aircraft across Eurpope 100% fossil-free in seven years, 200 within 10 years. No cherry-picking of the SDGs but holistically sustainable. Like. No-one is left behind!

Hm. Yes, we have such ideas and a strategy that is based to secure profitability first to justify the further investment. So after one year of investment to set up company and start operations being able to pay back the investment with an ROI after another two years. Though a real impact investor wouldn’t just want to launch and cash-in. A real impact investor (listening to us) would understand and believe in the lighthouse impact we’d have even across other industries. A real impact investor would want to join us for the journey.

It’s the real thing. It requires an industry scale investment to start an airline with competitive cost per seat. No cheap-crap small, fancy-looky-looky investing. But you get what you pay for. Including the ROI. Though yes, I also had a nice discussion this week on a comment of mine asking: Define “Return”. Or “Shareholder Value”. As they are usually rather different and far less one-dimensional than usually implied. Mine always has been and is: Do the right thing.

Food for Thought
Comments welcome:

“For those who agree or disagree, it is the exchange of ideas that broadens all of our knowledge” [Richard Eastman]

The Panacea Distraction

The #panaceadistraction - While searching for the panacea, non-decision-makers keep running their business as usual.The #panaceadistraction disqualifies many #impactinvestments as greenwashing. A look at realpolitik in impactinvesting.

The Trigger: Lubomila’s COP21 statement

"Our Obsession with technology will slow down the green transition.” [Lubomila Jordanova]Having been reminded again of Lubomila Jordanova‘s statement for the U.N. Climate Change Conference 2021, it bugs me, how little has changed in those past two years. Working with climate activists up to United Nations levels, I find a lot of what we call #academicthinking, more about Science Fiction than about taking what we have to the market. A #panaceadistraction if I’ve ever seen one.

And while #buzzwords used by investors are #disruptiveinvestments, #sustainableinvestments and the like, a big part of the #panaceadistraction is their focus on (classic) “boxes” to invest in. Can’t tell, how many times in the past decades I have heard, that our ideas wouldn’t fit the box. #thinkoutsidethebox and #thinkbeyond.

The Sustainability Lie: Stay inside Your Box

Illustration by Hans-Jürgen Marhenke (loaded directly from and linked to the Heise.de website)

The direct “impact” is that #impactinvestments are mostly #greenwashing on #lifecycleassessment and #circulareconomy – very often blindsiding the #energydemand, using the cheap excuses of “we purchase #greenenergy or #climatecertificates … I was recently told that the industry creatively sells multiple times the amounts of “green” energy we create. I can imagine that. Aside of my #railshame-article, cleaning the green color of the mighty German #greenrail. Just another reference to the Sustainability-Energy Dilemma.

ASRA 2008 brainnodes vs. internet equals AIOr #artificialintelligence (just like space) – being a big dream (some consider it a threat). A big investment interest! Whereas most if not all of AI I’ve seen fits the statement that most AI is IA: More (or often less) Intelligent Algorithms. Yes Athena, Minerva and Mike Holmes, I’m waiting (wondering who understands that reference on the fly)…

So how #sustainable is #impactinvesting really? And which #impactinvestors in reality are part of the mighty #greenwashingindustry? Or do they focus a bit too much on the #panaceadistraction instead?

A Look Back: Pioneering and Disrupting

As a kid, I saw those pioneering constructions on those triangle-shaped hang-gliders, today both bureaucracy and investors wouldn’t invest a penny. But they lead to paragliders, a huge industry today.

Back in 1995, the big four in aviation technology (Amadeus, Galileo, Sabre and Worldspan) actively and with might opposed the development of booking flights on web-basis. How “disruptive” was that “stupid” idea? And yes, I made it happen, together and funded by a visionary Louis Arnitz (RIP). And yeah, that was the time Bill Gates disqualified the Internet, promoting his Microsoft Network.

Hydrogen powered Wing in GroundIn 2008, I developed another “disruptive” idea of a hydrogen-powered WIG, to promote the need to think sustainable on a global aviation conference. While it made it through viability study into serious negotiations by a tropical government and a major green fund, it fell victim to Lehman, but I still think it should have been developed. Though since #synfuel came up (2019ish), my bets are on that technology, I even applied it to our plans for Kolibri, closing the huge black hole where before our ideas of #biofuels were more or less a band aid on a searing wound. Aside that I prefer we grow food on the fields and not biofuel-rape. And why is it rape has such a bad double-meaning?

Though I’m a caller in the dark it seems, at least when talking with mighty investors – they fall back to their boxes and disqualify “aviation” as “not something we invest in”, without even a second look. #talkthetalk, focusing on the #panaceadistraction instead.

Think Positive: The Solutions are There!

There is so much #disruptivetech out there with a business case (aka #impactinvestment), beyond that I integrated into the plans I have for Kolibri, lacking the funding support, lacking the vision of those self-proclaimed #impactinvestors. And a lot of #talkthetalk again. i.e. #energybuffer technologies, alternative energy sources such as #tidalenergy – why only offshore-wind? Though nothing we do, nothing comes without a toll. Remember the #butterflyeffect and the Sustainability-Energy Dilemma.

As a direct result, we have an exploding #sdgfundinggap for sustainability and climate developments. It’s not the first and not the last time, U.N. Secretary General Antonio Gutérres called and calls this #fartoolittlefartoolate.

Butterfly Effect, e-Mobility Lie and the Panacea Distraction

e-mobility Life Cycle Assessment Greenwashing Volkswagen AGWhile my readers and followers know that I question #windpower and emobility for #greenwashing and short-term thinking, I also promote the fact that we need the change. We must act. Today.

And while e-Mobility ain’t the panacea, politicians and media tries to make you believe, hydrogen and synfuels ain’t as impossible as they frequently claim either. It’s ambitious to turn our world away from cheap, endless “green” energy and the believe of endless resources. Earth Overshoot Day is bad enough, this year August 2nd. Looking at the country level I feel even more devastated (Germany was May 4th)

Country Overshoot Days 2023
Country Overshoot Days 2023

The Fairy Tale of Zero-Carbon

Basic physics: Movement requires energy. Anything we do requires energy. Travel from A to B, even when using a sail boat (as Greta Thunberg did to cross the Atlantic) requires Energy. And resources. As an economist, I know that anything comes at a price.

So there is no #zerocarbon. If we achieve #carbonneutral, we do very good! If we can reduce our abuse of our natural resources – beyond carbon – we do good. Our target must be to move Earth Overshoot Day to December 31st or later. Next year, in two years. Not even Kolibri will be 100% resource neutral. But if we can turn it 90-100% circular, if our energy consumption is renewable, we will have a major impact to Earth Overshoot Day.

Why Fossils are Problematic

Don't Choose ExtinctionFossils conserve climate gases. While Venus consists of very similar chemical setup, the climate gases on the planet are uncontained. In turn, temperatures there are above 400°C. If someone tells you, we can keep using conserved energy like fossils or the latest ideas using deep-sea manganese nodules, this is climate gases we add to a heavily saturated Earth atmosphere. This is, why yes, I believe we must end fossil consumption (incl. excessive use of plastics) as quickly as we can. Or reduce it to an absolute minimum. Yes, plastics have advantages, but mostly can be replaced by more sustainable solutions. And keep in mind, plastics are used and globally applied by the mighty, rich industry nations. Who’s richness being a result from securing and using cheap fossil energy.

So mostly, this is about fighting the people who rely on cheap energy for their business models. Do I hear “digital” somewhere? 😂

So true #greeninvesting must focus on energy conservation and intelligent use of the energies we have. Personal, fossil, “renewable”. And yes, I put “renewable” into quotes… Just: #dontchooseextinction!

Holistic Approach and All-In

Offshore Windpark (Husum)Another issue that keeps coming up in my discussions is that we must stop competing on sustainable solutions. This is a major, not even just an industry or generational challenge. It’s a global one. So let’s stop competing and start joining forces! Back to my example of offshore wind farms and tidal energy turbines. Why not using them side-by-side in the same sea region we anyway impact by building those humongous wind farm structures? Why not using old Oil Rigs to apply tidal energy turbines, clean them, make them an artificial island structure for sea life (also arial one)?

Live Cycle Assessment and Earth Overshoot Day

Circular EconomyWhat I learned in my discussions with “green” activists up to government and U.N. levels, is that there is a lot of #wishfulthinking out there. A lot of #cognitivedissonance, reasoning to oneself that the bad-doing ain’t “that bad” or even good. And a #greenwashingindustry that uses that to protect their status quo. Not just at “all cost”, but in fact at the cost of our living and breathing environment!

To identify Greenwashing quickly, I mentioned to look at energy bill. United Nations urges to look at the #lifecycleanalysis and an end to end #circulareconomy. We must stop #raisinpicking to fake green, but what is our impact to the planet. Then we talk about #realimpactinvestment. And not at another #panaceadistraction

Food for Thought!
Comments welcome

Sustainability – Ideas for Discussion

Going Beyond Greenwashing

The United Nations Sustainable Development Goals

This is not about Kolibri, but some thoughts and assessments about sustainability and greenwashing. And some ideas on why all the statistics show that the situation worsens. From Earth Overshoot Day to Energy Consumption to rising CO2 levels.

Working on Kolibri and benchmarking our cost against easyJet and others, we found our cost too high. One of the typical reasons for the airline one-day-flies, as I call them. Flying one or two seasons before they are pushed out or swallowed by the big shark. Looking for ways to cut cost, and as we thought about a sustainable operation, the extended way of the U.N. Sustainability Development Goals, we developed the business cases for truly sustainable aviation. Focused on fair income for the employees (that we refuse to call “human resources”), housing, food, transport and ground mobility, health… Yes, completely outside the box, but all contributing to the profitability.

Worshiping the Golden CalfWhile we now suffer from decades of management misconception that everything must be subordinate to (quick) financial profit and that profits justify the means, we now start to recognize that “sustainability” must be a “shareholder’s value”, as long as “long-term success” (viability). My friends and audience do know I questioned the pure financially focused “shareholder value” for the past 25 years at minimum. And as an economist by “original” profession, I question all those dreamworld models that burn money in the next big hype.

That said, aside our idea on Green SynFuel for aviation, as we though outside the box, what are other ideas I recommend investing in. Admittedly, ideas we plan to reinvest on our own journey to establish what shall become a truly carbon-neutral airline within ten years.

Circular Economy

Circular EconomyOne of the abused topics is Circular Economy, which Wikipedia defines as “a model of production and consumption, which involves reusing, repairing, […] refurbishing and recycling existing materials and products as long as possible.” While I find Wikipedia already distracting from the core of the case, the image they show is quite on the point. Whatever you use, must come from sustainable sources, and after being used must return into a state it can be reused for the same product.

Looking at plastics, 95% of the recycling in reality is downcycling! Or export. Or local landfills. Or incineration. Or – and quite a lot – ending up polluting the oceans and landscapes. But downcycling ain’t circular but add to disposal and pollution!

e-mobility Life Cycle Assessment Greenwashing Volkswagen AGIn a discussion group on Circular Economy and the Agenda 2030 organized by U.N., the focus was directed to the LifeCycle Assessment (LCA). In which i.e. Volkswagen came to rather devastating results for their ID3. The life-cycle of one of their ID3 electric “Golf” is not substantially better than the Diesel, worse if you consider the German grid-energy mix and not the more favorable (beautified) European one. It’s considered a direct consequence when United Nations Secretary General António Guterres ahead of COP26 blames: “Far too little, far too late“.

Vertical Farming

Indoor Vertical FarmingGiven the current droughts and considering circular economy, thinking about greenhouses filling entire regions in Spain, I think we will need to invest into vertical farming. Given a “closed system” to improve the water usage. Reduce use of chemical fertilizers, herbicides and pesticides. Discussing with a startup recently, I was surprised on the efforts on seed sequence. Not for the plant or the soil, but to make sure the bees they use at all times find sufficient nectar.

They are experimenting with water conservation and are able to provide a quality way better than “bio”. And it’s not just salad, but potatoes, tomatoes, cucumbers, broccoli, corn, you name it, they grow it. And they are testing apples, grapes, and other vegetables too. And they are using moving trays, from seedling at one end, to harvesting on the other.

The few remains they can’t reuse go into high quality compost for the plants that still require soil – there is no downcycling, it’s just that they use pure nutrients without soil wherever they can.

Desalination – Hydrogen – SynFuel … i.e. in the UAE

Last year, there was an article by the World Economic Forum about the UAE strategy on “extended” Hydrogen, reflecting about 1:1 on my, since 2008 frequently shared opinion that hydrogen is a natural successor to fossils in the expanded tropical belt. I strongly recommend reading!

Hydrogen powered Wing in GroundGiven our work in 2008 on the hydrogen-powered WIG, a “wing-in-ground”, an “airplane” that uses the “ground-effect” for smaller wing-size and improved performance, we were told the idea would be perfect for the tropical belt. As those WIGs “fly” in five to ten meters above ground, water is perfect for them. But even more important, the use of seawater allows to develop a salination. The sweetwater can to a large extend be used for the population. Naturally, before desalination the seawater is being cleaned. Then the salt from the desalination process is used to increase the salination levels of more seawater. That salinated seawater is then used for the electrolysis.

Operating in the “extended tropical belt” and seaside, the availability of wind and water for the “green” process is very safe.

World Climate Zones

Sure, this was a very steep learning curve. It triggered my understanding that carbon-neutral transport is not just imaginable. It’s feasible. And many of those ideas, applied to our ideas for Kolibri made and make it possible for me to develop a plan that makes it possible to use a body like Kolibri to make it fly carbon-neutral within 10 years (even less, given the right support). Saving a mere 2 Gigatons of CO2. Not by then, but by then every year!

The Four Columns for Happy Living

United Nations defined the four columns as the foundation for people to be happy as:

  1. Shelter
  2. Food
  3. Health and
  4. Safety

That naturally includes the families, something often ignored. Or is identified as “salaries”, hiding behind “politics” resulting often in the inability to secure the above columns. And did you know that those are a growing problem even in the so mighty “industrial world”?

Learning From the Military

Noone is left behind
Noone is left behind

Ndrec and I are both having a military background. While Ndrec was a career officer in the Albanian military, I grew up in a U.S. garrison town in Germany with their families.
In the military, while you are there, everything is taken care of. Aside a salary the soldiers can use for surplus luxuries.

Quite similar, in the last centuries, many companies developed housing and even just 35 years ago, I’ve stayed in an American Airlines-owned residence.  All larger airports have own cantinas for the airport employees and “external” airport workers.

Precarious Working Conditions

Most companies pay a “competitive salary”, but increasingly, those competitive salaries do no longer cover the most basic needs of people. That is especially true for families with children. “In 2020, there were 96.5 million people in the EU at risk of poverty or social exclusion, representing 21.9% of the population.” [Source] But while EU highlights progress on SDG1 (no poverty), even for industrial leader Germany reports show a growing poverty with wealth increasingly piling up with the rich 10%, owning currently 56.1% of it, the top 1 % holding about 18% of all wealth, as much as 75% of the population owns. More than 60% “own” less than 5% of the wealth, while 20% are being in debt! And those numbers are growing.

Those numbers are looking even bleaker on a European level!

#Greenwashing and #Raisinpicking

Greenwashing Demon (shutterstock_1170455851)

While the SDG funding gap grows at an alarming speed, poverty rises at alarming levels in Europe, there is an entire industry of greenwashing impact investors out there, using raisin-picking creatively to greenwash their investments. But there are 17 SDGS. And the possibility to do aa life-cycle assessment.

And as referred to before, two simple question disqualifies many, if not most of those “impact investments”: What is the energy bill and where does the energy come from? Is carbon-certificate-trading used to paint the idea green? Investments needing carbon certificates to go green are unsustainable themselves, selling their indulgences by buying what good others do. If you buy into grid energy, use grid-energy shares. Only if you have your own plans for energy source (solar and wind parks, etc.) you can calculate.

Primary Energy Demand vs. CO2

Our growing energy demand causes directly rising CO2-levels. The graph is already a bit older, but the statistics are showing that the short improvements during the global pandemic have already recovered and the rising energy demand in Europe is in line with the CO2-rise.

And do you claim climate action but pay no attention to your staff (and their families) happiness in form of sustainable salaries? Delivery services claim their “riders” deliver “green” using bicycles. Whereas it is commonly known that those very riders usually work in precarious working conditions! Same for Uber and other “investors’ darlings”.

Earth Overshoot Day 1971-2022Earth Overshoot Day

Did you know the Earth Overshoot Day after a very brief respite 2020 fell back again in 2021 and 2022? So what are your plans on using resources?

And did you know that “sand” is a resource in short supply? As is clean drinking water!

There is a frightening map on OvershootDay.org on the countries that use more resources than they have and there individual overshoot days. The U.S. overshot by March 13 already! Germany May 4th. All European countries overshoot in the first half year, so they use more than two Earths resources.

Timeline + Scale

EU climate plansThere are many investments into small-scale change, with a focus on two to three years. That by itself should be an issue of concern for any real impact investor. As for climate change and sustainability that can only be a start. What is the 10 year outlook? What impact will it make by 2050?

What is the impact on which SDGs? The United Nations Sustainable Development Goals! Precarious jobs are clearly a negative impact on the SDG1 and ripple also into the other SDGs. A negative energy balance naturally impacts climate. SDG7 and SDG13 are related, as are all the other SDGs!

Sustainability is a generation challenge! To turn around our abuse of global resources back to a sustainable level. Conserve energy. All that with as little impact as possible to the luxuries of the decision makers? Having grown up in the 70s, that was the time this all started. And my boss on the practical part of my economics studies questioned “price wars”. While there can always be someone cheaper, a good buyer considers the well-being of their supplier. And buying cheap from China comes with a price. His lessons resonate more than ever nowadays!

A Holistic Approach to the SDGS

Employee TrainingOne of the main concerns we are faced with at Kolibri is our approach to sustainability. First of all, why would an airline turn sustainable, it’s heresy, ain’t it? And why would we pay salaries above country average? Maybe, because they are sustainable and secure the people’s motivation and loyalty?

What about our plans for training, kitchens, real estate, residence parks, solar parks, transport? Can’t you shelve those (in the trash)? But we believe that if we right those wrongs, we will have a motivated and loyal work force. And ain’t that funny? All those “investments” are to be profitable too. As that is what we consider real impact investing. Do the right thing. With the right profit. As such, they are part of our 10 year strategy.

Kolibri 10-year outlook

So after 10 years, we don’t only save more than two gigatons CO2, per year that is by then, we will not just be a sustainability lighthouse, we will be not just profitable, but also disruptive. But only, if we get to #walkthetalk. Which means that we do find a real impact investor.

Food for Thought
Comments welcome!

Too Many Chiefs …

… and the Question about System Relevant Jobs

Managers vs. Executives

Today I had a very emotional discussion about the need for new IT, new processes and all that other stuff the consulting industry keeps telling us, we got to have. Consultants, that have a standing relation inside the aviation company, with constant projects to “improve” and streamline the work.

At what cost?

Having addressed Consulting, Outsourcing, Cloud? COTS or tailormade back in August 2020, we meanwhile discussed over and again the issue of “System Relevant Jobs”. Back in my economics studies, 40 years ago, the general manager of my intern company questioned the increasing “management jobs” by academics, reminding, emphasizing that in the end, it is all about products. Even in whole sale (it was a central logistics warehouse) it’d be a question about benefit for seller and buyer, where the warehouse we worked in distributed the goods to the own satellite stores. He warned, that every intermediary becomes a leech and products becoming more expensive, not cheaper, by adding more and more intermediaries into the pool. His assumption was that 50% management surplus would be viable. And I should mention that he warned about dependencies from “rogue countries”, like China. Cheap but at what cost?

Being very pro globalization in general, he did call it hypocrisy to buy cheap in China, knowing that this is simply based on abuse of work force and stealing of patents and other ideas from other countries – back in the days, China did not much invent themselves, they were known copycats. In Germany meanwhile called “precarious jobs”, that don’t provide decent living, the living standards of workers in China at the time were at best questionable.

System Relevant Jobs

System RelevanceIs your job “system relevant”? If you work in home office, I can tell you the answer is No. If you work in consulting, I can very likely tell you the answer being No. Working in aviation and transport, the answer very likely is No. And if your salary is above average, the answer also very likely is No.

It’s all about leeches. Draining the money out of the really system relevant people, who normally are overworked, but underpaid. Not on the picture are farmers, friends of the family farming, living since I grew up on the brink of bankruptcies over and again. With more and more demands and pay for their products (milk, meat, grain, etc.) being often below the cost of production. Then they get generously state aid, to keep them working on subsistence levels.

The NHS personnel is on strike, the medical situation there in the U.K., also in Germany, being devastating. 24 hour shifts, 3 days “on call” duty?

Logistics drivers, the one delivering all those fancy goods we all buy, paid at minimum wage or just very little above for good feeling? Uber being a gigacorn? Delivery “Heroes”? But the managers in their offices having a “decent salary”? Who’s doing the work and what do we pay them?

U.N. Sustainable Development Goals

The United Nations Sustainable Development Goals

There are 17 SDGs. But all statistics show that all of them are actually still deteriorating. And if companies call themselves “sustainable”, they usually focus on the easy SDGs, most times at the cost of the others. Yes, we invest into climate, we buy CO2-certificates. And buy our growing hunger for power from the grid. Sure we buy “green power”… We upgrade our HR Director to “Chief HR Officer” and call it a board position, but only on paper to look good. We invest in R&D to find solutions how we can become sustainable in the future, while we fight the unions and deny salary increases for our workers. We add the (female) position of Chief Sustainability Officer to express our commitment to the SDGs. Oops, we forgot to give her a budget or empower her responsibilities? Examples aplenty…

We need companies to do the right thing. To embrace sustainability and evolve. It’d give them a competitive edge, a USP. When I was a child, it was common that people worked for “Daimler” (Mercedes-Benz) or “Bosch” all their live. You looked after your stuff from post-school training to retirement – often even beyond. Then they became “Human Resources” to managers who turned “shareholder value” from “what’s good for the company” and “long-term thinking” into “what’s good for my bonus” and “who cares about the time after I’m gone”.

A Question of Respect

My “intern” boss (again) taught me respect for everyone. The guy on the fork-lift, the cleaners, truck drivers and “secretaries” (yeah, we still had those). He taught us to set up the coffee when it was empty and not bother the secretaries. To clean up ourselves to make the cleaners’ jobs easier. To think beyond our petty box as “office workers” and value the hard work of the real workers. Also to question, but then also embrace the value of our work. IF we added value.

And in the pandemic, we should have (but obviously didn’t) learn the other lesson. That it’s not enough to sit at the windows “applauding” the system relevant workers that went above and beyond any perceivable “line of duty”, but to pay them decently. To look after them and keep in mind that they also have families to sustain, vacation wishes that go beyond the balcony on an old residential block they only can afford with added state aid.

Beyond White- and Greenwashing

I recently attended a multi-week project by United Nations Climate Action on Circular Economy. And the need for lifecycle-assessment. But it was also mostly #talkthetalk and academic ideas. And I had several objectives that then led to my image about the panacea distraction.

Aside me wondering, of that lady in the image might be an unpaid intern? Another reflection of the value HR managers and their bosses have about the value of training and labor. Any employer not paying their interns should be put in the pillory. For labor abuse!

Oh yes, and that goes in line with midwifes that quit their jobs as governments don’t reduce but add to the legal strains in the job. Or riders asked to bring their own bikes – and repair, all at minimum wage and abusive “time management”. Or airlines outsourcing their pilots forcing them into bogus self-employment without vacation or sick-leave cover, paid wages below their own pilots. Back in my intern-days, there were “personnel agencies” too. But to hire someone for short-term was always about 50% higher cost than employing someone directly. What went wrong there?

Yes I could go on.

Food for Thought
Comments welcome!

Yes. Comments welcome: Do you agree, disagree, partially, am I right, wrong, do I oversee anything? Have your own examples? What would, could and should we do?